What does your creative process look like?
Each project we take on is vastly different from the last allowing us to cater our process towards our clients needs. We also aim to make our process as collaborative as possible. Typically our process is broken into these Phases:
BRAND STRATEGY: Establish a road map.
BRAND NAMING: Develop proprietary brand names that capture and connect your experience.
BRAND IDENTITY CONCEPTS: Develop 2-3 full brand identity systems to review. These systems include a unique toolkit of parts including a logo system, brand typography, color palette, copywriting and a visual library. We also supply several sample applications to show how the brand will live in space.
IMPLEMENTATION: We begin expanding your brand identity to all design applications you requested.
PRODUCTION: From gathering estimates, preparing files for vendors, reviewing samples to managing construction schedules. We oversee your brand from idea to install.