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Molly

Molly O'Neill

Brand Designer

Hello hello! My name is Molly and I am an independent brand designer & art director. Whether we need to build a brand from scratch or create a new take on a legacy brand, I am here to be your brand’s biggest advocate. I’ve worked with the big guns like Target and Anthropologie, collaborated with start-ups and VCs, and have called local businesses my clients and friends. I am currently based in Minneapolis, where you can find me and my great dane Fred trying to find a bagel that comes even SLIGHTLY close to my NJ bagel shop!

Specialty
Brand Identity
Offerings
Styles
Cheerful
Colorful
Bright
Industries
Food + Drink
Retail
Hospitality
Pricing
$10k – $20k

What kinds of projects are you looking for?

My clients already know who they are and what they do, but need someone to polish the strategy and take the reins on building or reworking their visual system. From there, I often create the first round of materials and then hand the design system off to an in-house team.

What makes your work unique?

My work is always approachable and my process is equally as friendly. When you work with me, you are getting a partner who has as much buy-in to your brand as you do. My business model is also flexible and collaborative by design–for each of my client projects, I build a team to work alongside me according to your specific needs, pulling from my tried-and-true network of independent creatives. From photo studios to illustrators, I curate a team that is perfectly fit for your project.

What does your creative process look like?

My creative process is straightforward, starting with a creative direction that your whole team can buy-in on through a moodboard process, pulling visuals not only from already existing brands, but from other creative fields and industries like sign painting, furniture design, and interior design. From there I present the first option–or options–and iterate from there!

Interested in working together?

Reach out to start a project with
Molly
.